Answer Christian Business Directory About Us

Mission & Motto

Simplifying Discipleship. Amplifying Jesus.

Affiliated to proclaim God, foster community involvement, business education and success through a Chrisitian directory geared toward the unchurched in our communities.

The Answer's mission is to publish the finest Christian business directory while ministering to the community, providing for ourselves, our staff and our families, and to helping every Answer licensee succeed. We were founded on, God, faith and discipleship." a principle that guides us today and every day.

Why Do We Do It?

We started the Answer in 2004 to fill a need in our community. At the time, there were no Christian directories, and we saw a great opportunity for a powerful ministry.

Our inaugural edition featured dozens of Christian businesses throughout the city, as well as information on salvation and other limited information. This first book spawned what would become the premier directory in the area, and the most information packed, salvation driven business directory available.

Though Gallup polls show that nearly 40% of all Americans attend church on a weekly basis, the true number is closer to 9%. Picture that. Only one in ten people in your neighbourhood are likely to go to church. The need ministry in our country has never been greater.

We put the Answer on the doorstep of thousands of homes each year. Within those pages people can find articles about relevant topics, geared to those who have no or only a cursory knowledge about Jesus. You'll find apologetics to defend the faith and explain away myths about our creator and the Christian faith. We offer free Bibles to anyone who needs one through our free Bible program. And there's much, much more.

The Answer also provides a venue for business owners and leaders to stand up and be counted among their peers and clients as Christians. To be included in the Answer is to attest to the Christian standards and principles found in the Bible, and to vow to carry out those same principles through their business and into their personal lives.

It's Simple.

We're a Ministry

We are a ministry. It's as simple as that. Everything we do is obsessively driven toward the goal of spreading the "Good News" of Jesus Christ. Each year we publish a Christian business directory as a means and mode to reach our community. We tell the truth about God through articles, apologetics and more through the support of the Christian businesses who advertise with us.

Businesses who advertise in the Answer know their message will reach thousands and thousands of the people they want to serve. The consumers and customers who read the Answer and use it when choosing a business know that each and every company included in the directory is Christian. How can they know that? Simple. No one is included in the Answer without first signing our statement of faith. This means turning down companies who aren't followers of Christ, but that serves only to strengthen the resolve and ministry of the Answer. We tell the truth. Sometimes that's not a very popular thing to do, but it's always right.

It's all about the truth. There is only one truth. A truth defined by God and brought to us by his Son. We seek to bring access to that truth in every single edition of the Answer. We strive to use the right combination of informative articles, free salvation programs, effective advertising, and of course prayer to deliver a unique service and ministry to the surrounding communities.

Here's Why.

"For God so loved the world that he gave his one and only Son, that whoever believes in him shall not perish but have eternal life. For God did not send his Son into the world to condemn the world, but to save the world through him. Whoever believes in him is not condemned, but whoever does not believe stands condemned already because he has not believed in the name of Gods one and only Son. This is the verdict: Light has come into the world, but men loved darkness instead of light because their deeds were evil. Everyone who does evil hates the light, and will not come into the light for fear that his deeds will be exposed. But whoever lives by the truth comes into the light, so that it may be seen plainly that what he has done has been done through God." John 3:16-21

Statement of Faith

At the Answer, God comes first.

Each and every Answer advertiser is required to sign a statement of faith in order to be included in the directory. Most directories require only money to be included, but we go a step further. Consumers know that if a business owner or manager hasn't signed the statement of faith that they can't and won't be included in the directory.

What We Believe
1. That the Bible is inspired, the only infallible, authoritative Word of God.

2. That there is only one God, eternally existent in three persons: Father, Son and Holy Ghost.

3. The deity of Christ, in His virgin birth, in His sinless life, in His miracles, in His vicarious and atoning death through His shed blood, in His bodily resurrection, in His ascension to the right hand of the Father, and in His personal return in power and glory.

4. That for the salvation of lost and sinful men (women) regeneration by the Holy Sprit is absolutely essential.

5. The present ministry of the Holy Spirit, by whose indwelling the Christian is enabled to live a godly life.

6. The resurrection of both the saved and the lost, they that are saved unto the resurrection of life and they that are lost unto the resurrection of damnation.

7. The spiritual unity of believers in our Lord Jesus Christ.

Testimonials

"As a small business owner in Lexington, I find the Answer Christian Business Directory to be a very useful resource in the continued development of my company. The best thing about the publication aside from its trained staff, is its professional layout and design. Yearly advertisements in the Answer continue to help me network and expand my clientele. I recommend the Answer to any aspiring or experienced business person seeking to improve the status of their company."

Markus Heinonen
Markus Wesley Home Improvement

"We feel that supporting Christian businesses is very important. Having a resource to find these businessess is priceless. Every customer who has contact us through The Answer has benn a blessing."

     Linda McKenney
     MeKenney Floor Covering

"This is your best edition yet! I love all the articles, that really broadens the purpose of the book. It is my pleasure to ba a part of your ministry."

Seth Beaver
Remax Elite Realty

+ Many More...

Code of Ethics

Our Guarantee

Readers

WE WILL MINISTER TO AND SERVE our customers with integrity, professionalism and truth.
WE WILL DELIVER to our customer a professional Christian product.
WE WILL EXCEED expectations for directory content.
WE WILL EXPLORE each region we serve in sufficient detail and gather sufficient facts to gain an understanding of the need, the scope of assistance needed, and the possible benefits our directory ministry and content may provide.
WE WILL RESPECT each customer's home and property, distributing the Answer in a careful and intentional manner.

Employees

WE REGARD our employees satisfaction as important as customer service and company profitability. We subscribe to the premise of win, win, win.
WE WILL ASSIGN personnel to each position in accord with their experience, knowledge, and expertise.
WE WILL FOSTER training for all our employees on an on-going basis to improve and uphold high performance standards.

Licensees

WE WILL SUPPORT our License Holders through consultations, training, content development and prayer.
WE WILL DELIVER to each Licensee quality directory materials, content and artwork in order to publish a professional Christian directory.
WE WILL OFFER our Licensee's sales publication content to review, artists proofs and training aids.

Professional Responsibility

WE WILL PROVIDE advertising assistance only to those who sign the Statement of Faith.
WE WILL MAKE Quality the trademark of the product we produce. If needed we will take care of advertiser or reader complaints with a minimum of inconvenience to our readers.
WE WILL STAND behind our work.
WE WILL NOT provide services to an advertiser under terms or conditions that might damage or compromise the integrity of the Answer.

WE WILL follow the Golden Rule.
WE WILL NOT advertise our services in a deceptive manner.
WE WILL MAINTAIN a wholly professional attitude and behavior toward those we serve, our readers, our own employees, our advertisers, our Licensees and the public at large.

Earnings

WE WILL GIVE BACK a minimum of 10% of our profits as a tithe to the Lord.
WE WILL AGREE with our advertisers independently and in advance on the basis for advertising costs. Our costs will be commensurate with the quality of the services we deliver and the responsibility we accept.
WE WILL AGREE with our License Holders independently and in advance on the basis for licensing costs. Our costs will be commensurate with the quality of the services we deliver and the responsibility we accept.
WE WILL MAKE it our moral imperative to maintain a profitable business as part of our responsibility to our employees and our families.
WE WILL BE MINDFUL of the honest value received by the Licensee, the advertiser, the reader and our right to an ethical profit.

Social Responsibility

WE WILL BE GOOD Christian citizens and behave as such.
WE WILL PROTECT the moral fabric of our communities in so far as we are able, and will speak the truth even in the face of adversity.
WE WILL REPORT violations of this Code of Ethics.